Privacy Policy

Blubird Images is committed to safeguarding the personal data and privacy of its users. This Privacy Policy outlines how data is collected, used, processed, and protected when you access or interact with our website (blubirdimages.com). We value transparency and are dedicated to complying with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). By using our website, you acknowledge and accept the practices outlined below.

1. Introduction

Blubird Images places great importance on the confidentiality, integrity, and security of the personal data of its users, customers, partners, and visitors. Our approach to privacy is grounded in accountability and transparency. We strive to ensure that all processing of personal data is lawful, fair, and in alignment with your expectations.

2. Scope and Data Controller

This Privacy Policy applies to all personal data processed through blubirdimages.com and associated services. Blubird Images is the data controller responsible for the processing of your personal data. For users in the EU, we process your data in compliance with the GDPR; for residents of California, we provide all rights afforded under the CCPA.

3. Categories of Data We Process

We collect and process the following categories of data:

– Usage Data: Includes your IP address, browser type and version, time zone setting, pages visited, session times, navigation paths, and other diagnostic data relevant to your experience on blubirdimages.com.

– Account Data: Information you provide at registration or checkout, such as your full name, email address, telephone number, billing and shipping addresses.

– Profile Data: Includes user account preferences, purchasing behavior, personal interests, and saved content.

– Communication Data: Records of communications with us, including emails, messages sent via contact forms, customer support interactions, and communication metadata.

– Technical Data: Device information including hardware model, operating system, browser configuration, screen resolution, language settings, and system diagnostics.

– Transaction Data: Payment details such as billing address, purchase history, order identifiers, and delivery tracking information. Note: We do not store complete financial information; payment processing is handled by compliant third-party providers.

– Preference Data: Includes your marketing preferences, language choices, opt-in consents, interests, and responses to surveys or promotional campaigns.

4. Legal Bases for Processing

We rely on the following legal bases under GDPR and similar frameworks for the processing of your personal data:

– Consent: Where you provide explicit permission (e.g., for email marketing or browser cookies).
– Contractual Necessity: To perform a contract with you or take pre-contractual steps at your request.
– Legal Obligation: Where processing is necessary to comply with a legal obligation.
– Legitimate Interest: For purposes such as website analytics, content optimization, fraud prevention, and customer service, provided such interests are not overridden by your rights.

5. Your Rights

Under applicable data protection laws, you have the right to:

– Access: Request a copy of the personal data we hold about you.
– Rectification: Request corrections or updates to your personal data.
– Erasure: Ask us to delete your personal data, subject to legal obligations.
– Restriction: Request that we limit the processing of your personal data.
– Portability: Receive your data in a structured, commonly used, and machine-readable format.
– Objection: Object to processing where processing is based on legitimate interests or direct marketing.

To exercise any of these rights, please contact us at [email protected].

6. Security Measures

Blubird Images takes the security of your data with utmost seriousness. We employ industry-standard safeguards, including but not limited to:

– Data encryption in transit (HTTPS) and at rest.
– Role-based access controls to minimize unnecessary access.
– Regular data backups and secure storage environments.
– Staff privacy training to ensure awareness of confidentiality and data handling obligations.
– Security monitoring and threat detection protocols.

7. International Transfers

Your personal data may be transferred to, processed, or stored in jurisdictions outside of your home country. Where we transfer data internationally, including to the United States or cloud providers, we ensure a comparable level of protection by incorporating Standard Contractual Clauses approved by the European Commission or relying on other legally valid mechanisms. Our practices are consistent with APAC, UK GDPR, and other international regulations where applicable.

8. Data Retention

We retain personal data only as long as reasonably necessary to achieve the purposes outlined in this Policy:

– Account and Profile Data: Retained for the duration of your account and for up to 6 years thereafter for audit and legal purposes.
– Communication Data: Retained for 2 years following closure of the inquiry or case.
– Transaction Data: Retained for 7 years in compliance with financial regulations.
– Usage and Technical Data: Retained for up to 12 months for analytics and performance monitoring.
– Preference Data: Retained until you withdraw your consent or update your preferences.

At the end of the retention period, data is securely deleted or anonymized.

9. Cookie Policy

blubirdimages.com uses cookies and similar tracking technologies to enhance user experience. Cookies are categorized as:

– Essential Cookies: Necessary for website functionality (e.g., cart, login).
– Functional Cookies: Enable personalization and site improvements.
– Analytics Cookies: Collect data to understand user behavior and measure performance.
– Performance Cookies: Help us assess system reliability and optimization needs.

For detailed cookie descriptions, please refer to our separate Cookie Policy available on the website.

10. Cookie Management & Compliance

You may manage your cookie preferences via our dedicated consent management platform when first accessing blubirdimages.com. You may also adjust settings in your browser to block or delete cookies. We comply fully with GDPR’s consent requirements and CCPA’s “Do Not Sell or Share My Personal Information” rights. Users may opt out of certain types of cookies and advertising-based tracking by following industry-standard methods such as the Network Advertising Initiative opt-out page.

11. Children’s Privacy

blubirdimages.com is not directed toward children under the age of 13. We do not knowingly collect, solicit, or process personal data from children. If we become aware that we have inadvertently received data from a child under 13, we will delete such information promptly. Parents or guardians who believe their child has provided us with information may contact us at [email protected].

12. Policy Updates

Blubird Images reserves the right to update this Privacy Policy at any time to reflect changes to laws, our practices, or service offerings. Any material changes will be communicated via the website or direct notification where legally required. Continued use of blubirdimages.com implies acceptance of the updated policy.

13. Contact

For any questions, concerns, or requests related to this Privacy Policy or your personal data, please contact us:

Email: [email protected]

We remain committed to ensuring compliance with applicable data protection laws and maintaining your trust. If you have any concerns about your privacy or our data processing practices, we welcome you to reach out to our support team.